There's nothing like fear to sell vaccines. But what were doctors saying about measles in the industrialized world a few years before the vaccine came out? Here are a couple of examples from the article Measles: Reports from General Practitioners, British Medical Journal, February 7, 1959:

"In the majority of children the whole episode has been well and truly over in a week, from the prodromal phase to the disappearance of the rash, and many mothers have remarked ‘how much good the attack has done their children’, as they seem so much better after the measles."

"In this practice measles is considered as a relatively mild and inevitable childhood ailment that is best encountered any time from 3 to 7 years of age. Over the past 10 years there have been few serious complications at any age, and all children have made complete recoveries.”

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Treading into the world of scientific research is a minefield. Is it good science, or is it psycence? Here's what a longtime editor of one of the most prestigious medical journals in the world has to say about it:

"It is simply no longer possible to believe much of the clinical research that is published, or to rely on the judgment of trusted physicians or authoritative medical guidelines. I take no pleasure in this conclusion, which I reached slowly and reluctantly over my two decades as an editor of The New England Journal of Medicine.” Dr. Marcia Angell, Drug Companies & Doctors: A Story of Corruption, NY Review of Books, Jan. 15, 2009.